Video scripts give life to any web video produced. Their absence may result to failure to let your viewers know exactly your message. While they may resemble scripts for TV commercials or films in some way, they are totally different from both of them.
The process of writing these pieces is distinct from academic or technical writing as well. Even though the writer won’t need much scholastic skills in it, he definitely needs to be creative in crafting inventive lines that can attract a wider audience.
Here are some ideas which you can incorporate in the construction of a simple yet effective spiel for your web video production.
Have A Definite Length
The length of your video will determine the number of words that your script must have. This includes all the titles, the script body and the call to action frames. Most scripts for videos come as the voice-over type. In this case, it is a standard to allot three words per second in your script. Perhaps, you have a minute-long video. Then, that would mean 180 words for your script. Although you are not doing a voice-over type, you should remember this guideline.
Make A Rough Draft
List down in a piece of paper the key words and phrases that you must work on. Think of a nice story line using these information. Structure is not your objective at this stage; concept is.
Read Your Draft Aloud
Read aloud what you have written. Your audience will hear it and not read it. Ensure that your masterpiece would be appealing to their ears. Whether you or another person will be doing the voice-over, it is helpful to have text that is easy to read, pronounce and understand. Avoid use of hyphalooting words. So long as video scripts make sense when heard, then that would be enough.
Revise Your Rough Draft To A Final Script
Now that you have read your draft, evaluate it. Should you find ideas or words repeated many times, remove it and replace it with fresh and related ones. Count the number of words you have used and see if it fits with your desired video length. Do the adjustments needed.
Once done, have another clean sheet of paper. Number it one to sixty from top to bottom. Use the left side of the paper for numbering. Fill each line with three words from your script. Read it aloud once more. Check if it conveys your message clearly. Again, make adjustments when needed.
Make Room For Visuals
Designate the right side of your paper for some visual ideas. Read your draft once more and imagine the clips or images you would want to include. Along with these, list also the transitions, special visual effects and sound effects that you will use. Allot exact time for these things to occur in your video too.
For a smooth production flow, video scripts must be revised whenever needed. It is better to make mistakes on your draft than on the actual production itself.