Key word analysis is an activity in which when given a URL, will display the commonly used keywords and key phrases present in the document in the question given in the URL. Key word analysis otherwise called key word research is an important tool used in search engine optimization process.

Key word analysis helps to improve search engines to identify a document or a page by its key words and key phrases in the content. It is just needed to type the word in a URL to analyze and press analyze button. It will list out the words frequently used in the content. Once the key words or key phrases are displayed, a click on the particular word will display the text passages in the document containing key words asked for. This is used in tracing the context in which the particular word is used. It enables to generate a search report on the pages elsewhere on the internet where these keyword or key phrase is used. It is helpful for the researchers to automate their content analysis of large online texts.

Key word analysis and search engine ratings:

Key word analysis is important for the sites in the sense that the search engines locate the sites for their ranking based on the result of search using these key words. The reason for why certain websites are not getting competitive traffic is because of the reason that the SEO form must have not performed a perfect key word analysis.

Key word analysis is most important thing one should consider in the development of a custom website or when a SEO and web marketing begins.

What a keyword analysis offer:

The identification of a keyword consists with three aspects – the frequency of a key word, a key word and a key word analysis. In a key word analysis it is the frequency of a particular word matters than its significance. It is a comprehensive process of analysis which captures all the keywords phrases that are important to your business sites. It is always based on the most up-to-date search engine tools available. The key word selection and density analysis serves the dual role of offering the visitors of the site important information on the site and accurate depiction of site content. Key words analysis also keeps the site focused on the latest search behavior of targeted audience.

For a web site key word analysis offers a comprehensive research and analysis to determine which words and phrases an online visitors are searching for and the incorporate those words into an effective SEO campaign. A quality keyword analysis need research of specific keywords and phrases and their relevance in major search engines. It needs to understand which keywords are having the best results and investigation of new keywords and phrase combinations that develop as your business and industry grows and change. Finally it needs to incorporate all of the important keywords and phrases in the web content of the web site which is already rich with information, easy to read and keeps visitors on the site.

Renier van Heerden

Source by Renier Van Heerden