SEO stands for Search Engine Optimization, which means that the content you put on the Internet will have a very good chance to rank high on search engines. This method can be achieved effectively by making your content keyword rich. This is a very common method to generate traffic because it can be done for free using Articles.
Article Marketing is a Free Internet Marketing Strategy that can be very effective if used properly. The key to your marketing campaign is to generate keyword rich content. There are two ways to make sure your content is keyword rich.
1. Find your niche market
This helps you narrow down your marketing to a specific target market, some niches are commonly used and others have not even scratched the surface. An example would be to target marketers that are looking for new or easy marketing strategies.
It would be very smart to choose a niche market that are you very knowledgeable about. This will make your article marketing fun and easier to write and not like a chore.
2. Keyword Research
There are lots of sites that offer free keyword research or trial periods before you by a membership. You can start somewhere for free and then as you get better in article marketing, I would suggest becoming a member of a site.
Keyword research is the most important aspect of your article marketing. You start by finding a keyword or phrase that is included in your niche. Think about the keywords your market would do a Google search on and find the keywords that are searched for. You can see how often these words are used on a monthly and daily basis.
I generally look for words that are used less than 100,000/month. This will give a SEO keyword rich article that could rank high on the search engines. Spend the majority of your time researching keywords, then embed those words into your article.
Remember in your marketing campaign to include valuable information in your content and keep your SEO articles rich with keywords and you will find your articles on the search engines generating targeted traffic to your sites.